About this policy
This section explains how to read this policy and describes its purpose.
1. Interpretation of this document and general overview
Defining specific terms:
“Privacy information” includes personal information and sensitive information.
“Personal information” includes information that is capable of identifying an individual such as name, address and date of birth.
“Sensitive information” includes information relating to health or religion, racial or ethnic origin.
“We”, “us” and “our” refer to National Media Pty Ltd
“APPs” refer to the Australian Privacy Principles in the Privacy Act 1988 (Cth).
1.1 Purpose of this policy
2. Type of information we collect and hold
The kinds of personal information we collect includes;
Contact telephone number and email; and
We do not intend to collect sensitive information, such as your political opinions or ethnic origin.
3. How we collect your information
Like any business, knowing our clients and understanding the nature of our business is central to what we do. We collect information directly from you by the following means;
Online form or survey
Hard copy form or survey
On-ground oral survey
Phone oral survey
While our general policy is to collect information from you directly and not from third parties, there are circumstances where it is unreasonable or impracticable to collect privacy information from you directly. For example, often collecting information from a broad range of potential clients and stakeholders is not feasible or possible without obtaining information from third parties, such as member associations. In these circumstances, we collect information about attendees and exhibitors indirectly from third parties, where that third party is lawfully permitted to disclose that information.
We are under a presumption that if you are an attendee of an exhibition or client of ours you expect to receive marketing communications from us or an exhibitor about an event.
This policy acts as notice to all attendees and exhibitors that we intend to collect personal information indirectly from third parties in order to improve our exhibition business for the benefit of all taking part. If you disagree or have a query with regard to us collecting your information from third parties, you may contact our Privacy Officer and request that we;
Cease disclosing information to exhibitors for the purpose of facilitating marketing
Disclose the source by which we received your information
If we receive either request we will, within a reasonable time, either cease disclosing your personal information to exhibitors or notify you of our third-party source, unless an exception applies.
4. Purposes for which we collect and deal with your information
We run a national exhibition business in Australia and our main purpose is to facilitate exposure of organisations and businesses to new customers and clients – enabling marketing is central to our business model. We provide the skills and opportunity to enable successful exhibitions by organisations and businesses, and we collect personal information to facilitate the communication between exhibitors and attendees and enable communication between us and our customers.
As a general principle, we only use privacy information for the primary purpose for which we collect the information or a secondary purpose related to the primary purpose for which you would reasonably expect us to use the collected information.
The list of potential primary purposes for which we collect and deal with your privacy information is as follows;
To enable us to communicate with attendees in organising and arranging exhibitions;
To identify and invite potential exhibitors to an event;
To identify and invite potential attendees to exhibitions;
To allow us to send past or prospective attendees promotional offers and information about special events;
To share information about past and prospective attendees with exhibitors for marketing purposes;
To allow us to conduct our business operations: Administrative, marketing, planning, product development and research activities;
To use remarketing or similar audience features, and any other purpose identified in our Terms and Conditions.
5. Direct Marketing
In all direct marketing communication you receive from us we will include a simple opt-out procedure by which you may easily request to not receive direct marketing communications.
In the circumstance we collect information from third parties and intend to use that information for direct marketing, any direct marketing communication is subject to your prior consent. To this end, we collect information from third parties on the understanding that individuals have given their consent to the third party for us to use the information for direct marketing. You are also entitled to opt-out of any direct marketing you receive from us.
You are entitled to request a third party to not share your information with third parties.
6. Cross border transfer or disclosure of information
In the event we transfer information to an entity overseas, such as routing or storing information on cloud servers located overseas or transferring information to an office of our company overseas, we will ensure that adequate security mechanisms are in place to protect your information. For example, we will enter into a contract with the cloud server that ensures the information is for the limited purpose of storing and managing the personal information.
We do not currently make overseas disclosures. However, it is possible that our business will develop marketing or research activities overseas that require us to make cross border disclosures.
In the event we make cross border disclosures, we will, unless an exception applies, put in place mechanisms to ensure your personal information is under a standard of protection that complies with the Australian Privacy Principles. Mechanisms may include:
Verifying that the recipient to which the information is transferred overseas is subject to binding and enforceable laws that protect the information to a substantially similar standard as that imposed by the Australian Privacy Principles; or
We enter into a contract or memorandum of understanding that requires overseas recipients and any subcontractors to comply with the APPs in relation to the disclosed information.
7. The consequences of not providing us with personal information
If you choose to not provide us with personal information our ability to perform some essential business functions, such as facilitating communication between attendees and exhibitors – the primary purpose of an exhibition – might be compromised.
Depending on whether you are an attendee or an exhibitor, not providing us with personal information could mean we are unable to fulfil one of the above purposes for which we collect personal information.
8. Maintaining the integrity, currency and safety of your privacy information
This section explains how we holds your personal information, how you can access your privacy information, update your privacy information, complain about a breach of the APPs, or make any related enquiry.
8.1 Maintaining currency of your information
We rely on accurate and reliable information to deliver successful exhibitions. If we are satisfied, that any of the information we have about you is inaccurate, out-of-date, irrelevant, incomplete or misleading, or you request we correct any information, we will take steps as are reasonable in the circumstance to ensure the information held by us is accurate, up-to-date, complete, relevant and not misleading.
8.2 Safety of your information
These policies and procedures are designed to protect privacy information from unauthorised access, modification or disclosure and from misuse, interference and loss.
8.3 Accessing and correcting information
You are entitled at any time, upon request, to access your privacy information held by us. We will respond within a reasonable time after the request is made and give access to the information in the manner requested by you, unless it is impracticable to do so. We are entitled to charge you a reasonable administrative fee for giving you access to the information requested. Should you be refused access to your information, we will explain the reasons for refusal – any exceptions under the Privacy Act or other legal basis relied upon as the basis for such refusal – and the complaint procedure if you wish to lodge a formal complaint about our refusal.
8.4 Correcting your information
If at any time we discover that information held by us is inaccurate, not up-to-date, incomplete, irrelevant or misleading, or you request us to correct information held by us, we will take reasonable steps to correct that information.
If we disclose your privacy information that is later corrected, we will, or else you may ask us to, notify the entity that received the incorrect information about that correction. Should we refuse to correct the information, we will explain the reasons for the refusal.
We will also show you the complaint procedure if you wish to lodge a formal complaint about our refusal.
8.5 Lodging a complaint
The Privacy Officer will make good faith efforts to rectify the issue and respond within a reasonable period after the complaint is made.
8.6 Contact details
National Media Pty Ltd
PO Box 8123
GOLD COAST MC QLD 9726
Phone: 07 5510 5100
Fax: 07 5510 3044